Screens

A double-sided display: one screen for the street and for your business

You choose a double-sided display when what you offer needs to face two ways: towards the street and towards the people inside. It hangs behind the window and has two display faces, one facing outwards and one facing inwards. An installation partner from your region advises you and installs it. Will Impress takes care of the content, for €39 per screen per month on an annual contract.

Request a proposal €39 per screen / month · annual contract

Shop window display of a clothing boutique with the autumn collection and three lines of text — To the street · the collection

Screen with a thirty per cent discount on the summer collection and the opening hours — To the street · the collection

Shop window of an interiors shop seen from the street, with a screen hanging behind the glass — One screen, two sides: the street sees the window, the customer inside sees the other side.

What you get

What a double-sided display brings your business

One device for two audiences

Passers-by see your offer in the window, and customers inside see the same screen from within the shop.

A different message on each side

Where the device allows it, the street side shows an offer that brings people in, and the inside shows advice or an extra offer at the till.

Fewer devices to mount

You do not have to install and power two screens. That saves space in the window.

When to choose a double-sided display

An ordinary shop window display faces one way: towards the street. Anyone inside sees the back of the device. A double-sided display has two display faces and faces both ways. It is also called a double-sided screen. You choose it when your message also needs to reach the customers inside, or when you have a narrow window where two screens do not fit.

How it works

The device hangs just behind the glass or further into the shop, away from the wall. One side shows what the street should see, the other what your customers inside should see. That can be the same content, or different content if the device can handle two separate images. We make the design for the viewing distance of each display face.

What the installation partner does

The partner visits you and looks at how your window is positioned, where the sun falls and how the screen can hang. The partner chooses a device with enough brightness for the side facing outwards, installs it safely and connects it. What that costs is in the partner's quote.

What Will Impress does

We take care of what is on the screen: the design in your house style, setting up what runs by itself and remote monitoring. You make later changes yourself in a few clicks, in your own account. If you would rather leave them to us, we make them for an extra fee, price on request. It costs €39 per screen per month, on an annual contract.

Looking for the screen that suits your business? See the screens for your shop window or request a proposal.

€39 per screen per month, on an annual contract. The screen and its installation are a one-off quote from an installation partner in your region. More about pricing

Questions

Frequently asked questions

What is the difference between a double-sided display and two ordinary screens?

A double-sided display is one device with two display faces that face away from each other. Two ordinary screens are two devices that you mount and connect separately. A double-sided display can fit better in a narrow window.

Can each side show a different message?

It can, if the device has two display faces, each with a signal of its own. The side facing the street then shows an offer, for example, and the side facing inwards shows advice. Your partner checks which device can do that.

Is a double-sided display also easy to read in the sun?

The side facing the street must be. That is why a screen for behind glass is much brighter than an ordinary screen. The side facing inwards often does not need that brightness. Your partner chooses the device to suit your window.

How does a double-sided display hang in the shop window?

Usually from the ceiling, on rods or cables, some way behind the glass. That way it can be seen from both sides. The partner chooses the method that is safe and suits your premises.

Which businesses benefit from a double-sided display?

Businesses with an open shop window and plenty of people inside, such as a shop or a restaurant. If nobody inside is looking at it, an ordinary shop window display is enough.

What does the content for a double-sided display cost?

€39 per screen per month, on an annual contract. You pay for the screen and its installation once, on a quote from an installation partner in your region.

Ready for your own screen?

Request a proposal. We will contact you within two working days and visit you with an installation partner from your region.

Request a proposal